Religare Online launches ‘The Good Life Offer’

 

                                                       Has already been able to record 7000 plus leads through the campaign

 

New Delhi, 22 July, 2009: Religare Online, an online investment portal, has recently announced the launch of an attractive consumer offer – ‘The Good Life’. This offer caters to customers who wish to trade online, aiming to give a fillip to the habit of online trading. The portal has announced incentives for the same in association with Super Religare Laboratories Ltd. (SRL Diagnostics), Religare Wellness Limited and Home Shop 18. Religare Online has been able to garner 7000+ leads through this campaign till date.

 

The scheme goes thus: An investor who opens a Religare Online Account between June 1, 2009 & August 31, 2009 will win assured gift vouchers of Rs. 650 from SRL Diagnostics, Religare Wellness and Home Shop 18.

  • Three lucky winners stand to win an international holiday sponsored by Religare for seven nights and eight days.
  • SRL diagnostics offers a lipid profile test worth Rs 480 for Rs 250; a 15% discount on any test and also a 25% off on the Executive Health Check-up.
  • Religare Wellness offers two gift vouchers worth Rs 50 on a minimum purchase of Rs 500 from any Religare Wellness store.
  • Home Shop 18 offers a flat Rs 300 off on a minimum purchase of Rs 2,000.

 

Commenting on the same, the spokesperson for this initiative stated, “The offers are an incentive for trading online. The rewards are at two levels – one at the instant gratification and the other is activation led sops. Not only will this increase the scope of online trading in the country, but also provide a fillip to the company’s business reach. Online trading is definitely the next level of trading in India, as it is throughout the world.”

 

When it was launched in 2007, Religare Online did a 360-degree multimedia, hi-decible campaign wherein for the first time in India, trade rewards were pioneered. Trade rewards is a loyalty programme under which you accumulated rewards that can be further redeemed for gift vouchers.

 

Equity trading in India has traditionally been done through brokers or in person. However, with recent progress of the internet and mobile phone services, share trading has become effortless and accessible to all. According to the records at the National Stock Exchange, the number of investors registered for online trading has grown by a whopping 150% over the 2006-07 figures, with 2.9 million in the cash segment and 5.5 million for both cash and F&O segment.

 

Retail investors alone accounted for about 21% of trading volume for 2008-09, which is an increase of 18.3% from 2007-08 and constitutes a major chunk of the online investor base. The internet and mobile phone user base is also growing at an annual rate of 30%. Many internet trading sites have also taken adequate security measures to make online trading more secure. 

 

 

For further information, please contact:

Mr. Subhrangshu Neogi                                                Mr. Varun Soni

Director- Brand & Corporate Communications             VP, Corporate Communications

Religare Enterprises Limited                                          Religare Enterprises Limited

Email: subhrangshu.neogi@religare.in                 Email: soni.varun@religare.in

T: +91 120 6796165                                                       T : 0120 - 3396174 

M: +91 9910993925                                                        M : +91 9650148885

 

Ms. Sagarika Mamik Gupta                                          

Sr. Manager - Corporate Communications                    

Religare Enterprises Limited                                             

Email: sagarika.mamikgupta@religare.in                          

T: +91 120 6796167                                                         

M: +91 9910021712